I crunched the data on 100 artists who had hit $𝟭𝟬𝟬𝗸 in NFT sales (primary + secondary) to find out what they were creating, when they were making sales, and what scale of audience they had. Here are five key insights I found 👇🏾
- These stats are based on the sale of NFTs that the artists minted on Foundation and/or SuperRare.
- $ value of sales is based on the price of the cryptocurrency used at the time of sale.
- Sample artists had $100k to $130k in total sales
1/ The most popular artistic medium amongst the $100k club is Animated 3D, with 30% of creators using this format.
2D art without animation is a close second at 19%, followed by Animated 2D at 18% and static 3D at 16%.
2/ The median average sale price of artists in the $100k club is $7,863.
3/ The median number of sales by NFT artists in the sample group, counting both primary and secondary sales, is 14.
4/ The average artist in the sample group started making NFT sales this year. The average time passed since first sale was 11 months.
5/ Artists in the $100k club who use Twitter have a median audience size of 4,851.
As the plot below shows, having a relatively larger audience did not have a proportionate effect on the average sales price. Artists with smaller and perhaps more engaged audiences earned just as much, if not more, from each NFT as their more popular counterparts.
Hope you found this interesting! This is my last market newsletter for 2021. Thanks so much for being a subscriber. I genuinely appreciate the support :)
If you've gotten value from my data content this year, do me a favour and retweet the matching Twitter thread. Help share the knowledge ✨
The newsletter will be back next year with more fun stats. Until then have a fantastic Christmas and a happy New Year ⚡
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